Social and Online Media Monitoring

Monitor social media for buzz about your organisation, competitors, industry/sector.

Why monitor social and online media?

Numbers. Facebook has 2.4 billion monthly active users. According to Statista, Youtube has 2 billion monthly active users. Can you afford to ignore what they are saying about your organisation, competitors or sector?

What is the service?

The service monitors social media networks and online websites where users can write about your topics.

Monitor Social Media Platforms such as Twitter

Online Reputation Monitoring and Management

Monitor Government & Competitors' Websites

Headlines

You get a compilation of social media posts with links to the original content where possible.

Compilation

The posts are organised and prioritised as per your need.

Fulltext

Fulltext can be given upfront. Or obtained by clicking on the links given.

Smart Briefs

Short briefs can be created if needed. These briefs can be redistributed or published.

Newsletters

Branded custom news letters can be created and distributed in your organisation's name.

What you don't get?

You do not get a one-size-fits-all dashboard that has millions of social media posts everyday.

You are not expected to handle keywords, setup advanced news filters and manually filters thousands of news items everyday to find a handful relevant ones. We find the needle in the haystack for you.

How and when do you get the service?

What does it look like?

The service can be delivered as an HTML email. The layout can be designed to suit your taste. It can have your logo and branding.

When do you get the service?

You define the time what time do you want to get the service. You define how many times a day and at what times should you get an update. We work 24x7 and can change our schedule so you don't have to.

How do you get the service

Its a digital product. So you can get an email. A whatsapp. A wechat. Website download. We can even offer you an API so you can integrate the service with your organisation's IT systems.

Benefits

    Human-powered

    Many of our competitors are moving to AI-powered automated solutions. The AI system are pretty good but not as smart as humans, not as yet. Press Monitor uses some of the smartest humans to create your service. Can you leave it to a computer?

    Relevant coverage

    Who needs few million news stories a day? We focus on sources which matter to your business. Press Monitor will avoid sources which will add to your cost without adding to value.

    Focussed search

    Does your current news solution search as well as Google? Or you are continuously reaching out for advance filters and not getting it right? Ability to understand your requirement and be able to give you what you need, is our top priority.

    Context

    Where did it happen? When did it happen? If content is king, context is god. Context helps understand whether the particular news matters to us. And whether it matters at that particular time.

    Related News

    Finding news by keywords, you tend to miss related news but lacking the keywords. You need related news, related by place, by subjects of news, by topics of news and by timing.

    Judgement

    Does your solution describe news on your competitors achievments are very positive? One man's meat is another man's poison.

    Fake News

    Humans instinctively know when something does not seem right. Fake news is cheap to produce. You need human monitors to stop serving you fake news.

    News Analyses

    Get various types of analyses about what happened. Why it happened? What was the media coverage? What was the impact? What are competitve matrices?